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History

158 years of Vaasan bread

In 1849 August Alexander Levon established Finland's first steam-powered mill in the City of Vaasa. Today - over almost 160 years later - Vaasan & Vaasan is the largest bakery business in Finland and the Baltic region, one of the largest crisp bread producers in the world and a significant Nordic producer of bake-off products.

2007
International private equity investor, Lion Capital, became the new owner of the Vaasan & Vaasan Group. Lion Capital is a recognised leader in investing in consumer businesses. 

2006
Vaasan & Vaasan acquired entire portfolio of Swedish bake-off producer Nordic Bake Off AB and redeemed the minority shareholding of Delice Scandinavica AB.

2005
Vaasan & Vaasan increased its stake in Lithuanian subsidiary UAB Vilniaus Duona Plius to 100 percent.

2004
CapVest Equity Partners Fund became the new owner of Vaasan & Vaasan when EQT decided to sell Vaasan & Vaasan Group in its entirety.

2004
100 years of Finnish VAASAN crisp bread production.

2003
Vaasan & Vaasan acquired a majority of the leading Swedish marketer of frozen bake-off products Delice Scandinavica AB.

2002
Vaasan & Vaasan acquired Lithuania's largest bakery UAB Vilniaus Duona Plius.

1999
All operations were organised under a new parent company Vaasan & Vaasan Oy.

1999
150 years of VAASAN baking traditions.

1998
A Nordic investor EQT acquired the baking division from Cultor Oyj and started to establish a new independent baking group – Vaasan & Vaasan.

1995
Operations expanded into Latvia through acquisition of A/S Hanzas Maiznicas, the largest company in Latvia's baking business.

1993
AS Leibur, Estonia's largest baking company, was acquired.

1990
Production of fresh bread started again after decades when Vaasan Bakeries, the country-wide bakery chain of local bakeries was founded.

1988
The product range was expanded when a specialised bake-off production unit was acquired.

1982
Suomen Sokeri (Cultor Oyj since 1989) acquired Vaasamills.

1981
Vaasan Höyrymylly was renamed as Vaasamills.

1952
The FINN CRISP brand was established by Huhtamäki. FINN CRISP was transferred to Vaasan Höyrymylly along with the acquisition of Huhtamäki bread production in 1967.

1926
“Vaasan bread” advertising begins. Vaasan bread poems will become familiar to Finns during the decades.

1904
Levon's vision of a bakery became reality when Vaasan Höyryleipomo Oy was established. In the beginning the new bakery produced a wide range of wheat bread, rye bread and crisp bread. Later on the company focused on producing crisp bread.

1849
The young chemist August Alexander Levon received the permission from the City of Vaasa to establish Finland's first steam-powered mill. The mill first focused on milling rye for bread producers. Levon was interested in establishing a steam bakery next to the mill, but under the legislation then in force, baking was the work of artisans and as such was not entitled to factory rights.

 
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